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Specialization · Landing Page Development

Landing pages engineered for one job: conversion.

Focused, fast, mobile-first landing pages for advertising campaigns — with forms, CRM connections and conversion tracking built in.

oravelle-dental.example
Desktop design of Oravelle Dental Studio, a fictional brand — lead generation landing page concept
Mobile design of Oravelle Dental Studio, a fictional brand — lead generation landing page concept
Concept design · fictional brand

What it is

A landing page is a single page with a single purpose: getting a visitor from an ad to an action. Unlike a website, it removes navigation, distractions and anything that doesn't support that decision.

I build landing pages as a marketer and a developer. The structure follows the logic of the campaign, the page loads quickly on mobile data, and every form submit, click-to-call and WhatsApp tap is tracked as a conversion.

Why businesses need it

  • Message match matters

    Sending paid traffic to a generic homepage makes people work to find what the ad promised. A dedicated page continues the same message.

  • Most paid traffic is mobile

    Pages need to be designed for a thumb and a small screen first, not shrunk down from a desktop layout.

  • Tracking decides what you can optimise

    If the page doesn't report conversions accurately, the ad platform can't learn which clicks were valuable.

Problems it solves

Sound familiar?

These are the situations that usually lead someone to get in touch.

  • Campaign traffic landing on a homepage that wasn't built for it
  • Slow, heavy pages that lose visitors before they load
  • Forms that are long, confusing or not connected to the CRM
  • Leads that can't be traced back to the campaign that produced them
  • No way to test a new offer quickly without rebuilding the website

Page structure

Every section answers one question.

A landing page is an argument made in order: what is this, why should I trust it, how does it work, what do I do next. The structure follows that sequence.

Sketching a page wireframe by hand before design begins

Tracking integration

Every action on the page is a measured event.

  • form_startVisitor begins filling in the form
  • generate_leadForm submitted successfully
  • click_to_callPhone number tapped
  • whatsapp_clickWhatsApp button tapped
Mobile design of Oravelle Dental Studio, a fictional brand — lead generation landing page concept

What is included

Scope of the work.

Every engagement is scoped to what you actually need — these are the building blocks it is assembled from.

  • 01

    Lead Generation Pages

    Pages built around a single enquiry form, call or WhatsApp action.

  • 02

    Advertising Landing Pages

    Pages matched to specific Google Ads or Meta Ads campaigns and audiences.

  • 03

    Sales Funnels

    Multi-step flows that move visitors from interest to purchase or booking.

  • 04

    Conversion-Focused Landing Pages

    Clear hierarchy, strong calls to action and proof placed where decisions happen.

  • 05

    Form Integrations

    Validated forms with spam protection, thank-you states and reliable delivery.

  • 06

    CRM Integrations

    Leads pushed to your CRM or sheet with campaign source data attached.

  • 07

    Tracking Integrations

    GTM, GA4, Google Ads and Meta conversion events implemented and tested.

  • 08

    Mobile-First Design

    Designed for phones first, then adapted upward to tablet and desktop.

Technologies used

The stack behind this service.

Chosen per project to fit the platforms you already use.

  • HTML5
  • CSS3
  • JavaScript
  • Next.js
  • Tailwind CSS
  • WordPress
  • Webflow
  • Google Tag Manager
  • Google Analytics 4
  • HubSpot
  • Zapier
  • Make

Implementation process

How the work is carried out.

Clear stages, so you always know what is happening and what comes next.

  1. 01

    Brief

    We define the offer, the audience, the traffic source and the single action the page should produce.

  2. 02

    Wireframe

    I outline the page section by section so the message order is agreed before design starts.

  3. 03

    Design and build

    The page is designed mobile-first and developed with the form, integrations and tracking included.

  4. 04

    Test

    Speed, responsiveness, form delivery and every conversion event are checked before traffic is sent.

  5. 05

    Launch

    The page goes live and is connected to the campaign, with documentation of what is tracked.

FAQ

Questions about landing page development.

Can you develop a landing page?

Yes. I design and develop conversion-focused landing pages for lead generation and advertising campaigns, including the form, CRM connection and conversion tracking.

How is a landing page different from a website?

A website serves many audiences and purposes. A landing page serves one campaign and one action, so it can be more focused, faster and easier to measure.

Can the page connect to my CRM?

In most cases, yes — either through a native integration, an automation tool or a webhook. I'll confirm the approach once I know which CRM you use.

Do you also run the ads?

I can. Google Ads and Meta Ads management are available as additional services, and building the page, the tracking and the campaign together usually gives the cleanest result.

Start a conversation

Let's talk about landing page development.

Tell me what you're working with and what you need. I'll reply with next steps and, where it makes sense, an audit of your current setup.

Prefer email? hello@talktohariom.in